Know What Works in Women’s Sports
Everything you need to know about women’s sports TV advertising.
Women’s Sports Have Arrived — Don’t Get Left Behind
Know what works from the hardwood to the hardcourt. EDO data delivers detailed insights into women’s sports TV ad performance — across basketball, tennis, soccer, and more.
See Who’s Winning Big
The Brand Performance Matrix charts advertisers based on their women’s sports investment and advertising effectiveness. Those in the top-right corner (like Pizza Hut, Zillow, and Airbnb) are spending big and driving the consumer engagement behaviors that are most predictive of future sales. But those in the bottom-right (like Jeep, Wendy’s, and Instacart) are seeing limited results from their high spend.
Women’s Sports Have Arrived — Don’t Get Left Behind
2024 was the year women’s sports evolved from TV advertising’s best-kept secret to one of its reliable performers. Newly minted stars delivered powerful results for their brand partners, and programs set ratings records throughout the year. Here’s a look at four key trends in women’s sports.
Women’s sports has a breakthrough year
From the rise of women’s basketball to a thrilling Olympics, viewers couldn’t get enough of women’s sports in 2024 — and brands took notice. Estimated investment in women’s sports grew 139% from 2023, totaling $244M in 2024. And this money was wisely spent: the average ad during women’s sports programming generated 40% more impact than the average primetime ad.
Volleyball, gymnastics, and lacrosse are on the rise
A new crop of women’s sports is gaining steam with viewers, and advertisers are taking notice. The 2024 NCAA Women’s Volleyball Championship Game between Penn State and Louisville was 51% more effective for advertisers than the average primetime program. Elsewhere, women’s college gymnastics and college lacrosse posted year-over-year ad effectiveness growth of 15% and 26%, respectively.
Women’s basketball continues its soar to stardom
The WNBA and NCAA Tournament set ratings records for a second straight year — and consumer engagement continues to grow alongside the leagues’ expanding audience. Ads during the 2024 WNBA playoffs were 24% more effective than those during the average primetime program — up 11% year-over-year. Meanwhile, spots during the NCAA tournament were 18% more effective than the primetime average.
Contextual relevance wins in women’s sports
Brands generated strong results when pairing ads featuring women athletes and sports themes during games. For instance, CarMax was 185% more effective than the average WNBA advertiser via ads that featured a quartet of the league’s stars. Ally Bank also drove results with an ad spotlighting a fan in an NWSL jersey and a montage of women athletes — including USWNT star Sophia Wilson (née Smith).
See the Top Women’s Sports Ads in Every Category
See the spots that were most effective at driving consumer engagement in each category, across individual women’s sports leagues and tournaments. In our rankings, the performance of each ad is indexed to the average category ad performance — such that the average category ad is scored at 100.
|
Rank
|
Engagement Rate
|
Impressions
|
Ad Duration
|
||
|---|---|---|---|---|---|
|
1
|
|
2026 GV80 - More Room for Imagination
Genesis Motors
|
+154%
|
5MM
|
30s
|
|
2
|
|
2025 Navigator - Mic Drop ft Serena Williams
Lincoln
|
+96%
|
9MM
|
30s
|
|
3
|
|
2026 GV80 - More Room for Imagination
Genesis Motors
|
+70%
|
10MM
|
15s
|
|
4
|
|
Range Rover Sport - Greatest Hits ($1,059/Month)
Range Rover
|
+67%
|
540K
|
30s
|
|
5
|
|
2025 Invitation to Lexus SE - Step Into Consideration V2
Lexus
|
+38%
|
2MM
|
15s
|
|
6
|
|
2025 Invitation to Lexus SE - Step Into Adventure
Lexus
|
+24%
|
2MM
|
15s
|
|
7
|
|
2025 Spring SE - Transformation Awaits (Nautilus Lease Offer)
Lincoln
|
+11%
|
4MM
|
30s
|
|
8
|
|
2026 Nautilus Hybrid - Every Way We Connect
Lincoln
|
+11%
|
20MM
|
30s
|
|
1
|
|
Life Doesn't Have an Owner's Manual - Celebration Event (2025 Grand Cherokee $2500 Cash Allowance)
Jeep
|
+614%
|
137K
|
30s
|
|
2
|
|
2025 ID. Buzz - Have a Little Fun
Volkswagen
|
+538%
|
6MM
|
30s
|
|
3
|
|
2025 ID. Buzz - Have a Little Fun
Volkswagen
|
+262%
|
4MM
|
15s
|
|
4
|
|
2025 ID. Buzz - Have a Little Fun - Dogs V2 (Orange)
Volkswagen
|
+146%
|
4MM
|
15s
|
|
5
|
|
Telluride X-Pro - Manifesto
Kia
|
+132%
|
7MM
|
30s
|
|
6
|
|
Goldilocks & the 3 Trucks - 2025 RAM 1500 Big Horn, Laramie, Tradesman (Up to $6500 Cash Back)
RAM
|
+129%
|
866K
|
30s
|
|
7
|
|
Drive a Ford
Ford
|
+85%
|
12MM
|
30s
|
|
8
|
|
2026 Grand Wagoneer: The Real Deal-ership ft Iliza Shlesinger
Jeep
|
+45%
|
787K
|
30s
|
|
9
|
|
2025 Murano - Greatest Rush (Massaging Seats)
Nissan
|
+26%
|
8MM
|
15s
|
|
10
|
|
K4 - What Turbos You?
Kia
|
+19%
|
355K
|
30s
|
|
1
|
|
Congratulations Salt - Cut To Bubbles
Dos Equis
|
+496%
|
792K
|
15s
|
|
2
|
|
Orange & Son ft Colin Jost
Blue Moon
|
+452%
|
2MM
|
15s
|
|
3
|
|
The Most Interesting Man in The World - He Never Pulls His Punches
Dos Equis
|
+380%
|
3MM
|
15s
|
|
4
|
|
When Working or Not
Heineken
|
+229%
|
3MM
|
30s
|
|
5
|
|
Fans Have More Friends - Heaven ft Max Verstappen
Heineken
|
+65%
|
5MM
|
30s
|
|
6
|
|
Sublime
Corona
|
+40%
|
4MM
|
15s
|
|
7
|
|
Sandcastle - Cubicle
Corona
|
+10%
|
56MM
|
15s
|
|
1
|
|
Combo Your Way
Burger King
|
+3712%
|
144K
|
30s
|
|
2
|
|
Breaking News
Sonic Drive-In
|
+1730%
|
288K
|
15s
|
|
3
|
|
Whopper By You - Late Night Show
Burger King
|
+389%
|
5MM
|
15s
|
|
4
|
|
There's a New King And It's You
Burger King
|
+347%
|
6MM
|
15s
|
|
5
|
|
There's a New King And It's You
Burger King
|
+309%
|
139K
|
30s
|
|
6
|
|
Confetti Cake
Dairy Queen
|
+286%
|
6MM
|
15s
|
|
7
|
|
Luxe Value Menu (All Menu Items, 3 or less - Taco Salad)
Taco Bell
|
+265%
|
354K
|
15s
|
|
8
|
|
$0.85 Blizzard for 85 Years
Dairy Queen
|
+250%
|
9MM
|
15s
|
|
9
|
|
Never Tasted Better
Burger King
|
+203%
|
13MM
|
15s
|
|
10
|
|
Strawberry Mango Slush
Sonic Drive-In
|
+159%
|
1MM
|
15s
|
|
1
|
|
Cheesy Bites Pizza feat. Peter Zahut
Pizza Hut
|
+4587%
|
144K
|
15s
|
|
2
|
|
Hut Days - BOGO Free Large Pizza
Pizza Hut
|
+35%
|
1MM
|
15s
|
|
3
|
|
Marco's with Mike's Hot Honey
Marco's Pizza
|
+19%
|
3MM
|
15s
|
|
4
|
|
Better than One: Two for $6.99 Each
Papa Johns Pizza
|
+4%
|
3MM
|
15s
|
|
1
|
|
FUB_AKJ
FuboTV
|
+821%
|
207K
|
15s
|
|
2
|
|
DIS_AGPL
Disney+
|
+541%
|
3MM
|
15s
|
|
3
|
|
A Better Way to Watch Sports Programs (As Low As $45.99)
FuboTV
|
+363%
|
340K
|
15s
|
|
4
|
|
Why Pay Too Much? V3
FuboTV
|
+328%
|
364K
|
15s
|
|
5
|
|
DIS_AGPI
Disney+
|
+246%
|
1MM
|
30s
|
|
6
|
|
DIS_AGLT
Disney+
|
+165%
|
416K
|
30s
|
|
7
|
|
DIS_AGLL
Disney+
|
+131%
|
3MM
|
30s
|
|
8
|
|
ESP_OYD
ESPN+
|
+5%
|
864K
|
15s
|
|
1
|
|
Spark Cash Plus - Sand Cloud ft Samuel L. Jackson (March Madness)
Capital One
|
+764%
|
144K
|
30s
|
|
2
|
|
March Madness - Dr. Naismith ft Samuel L. Jackson, Charles Barkley
Capital One
|
+83%
|
13MM
|
30s
|
|
3
|
|
March Madness - Dr. Naismith ft Samuel L. Jackson, Charles Barkley
Capital One
|
+56%
|
929K
|
15s
|
|
4
|
|
March Madness - Chuck's Got Games ft Charles Barkley, Samuel L. Jackson
Capital One
|
+34%
|
11MM
|
30s
|
|
5
|
|
Bank is Open ft S Jackson, S Lee, C Barkley (March Madness)
Capital One
|
+24%
|
31MM
|
30s
|
|
6
|
|
Savor - Ice Kareem ft Jackson, Lee, Barkley, Johnson, Abdul-Jabbar (March Madness)
Capital One
|
+18%
|
33MM
|
30s
|
|
7
|
|
March Madness - Busted Bracket ft Samuel L. Jackson, Jennifer Garner
Capital One
|
+2%
|
20MM
|
30s
|
|
1
|
|
Life Doesn't Have an Owner's Manual - Celebration Event (2025 Grand Cherokee $2500 Cash Allowance)
Jeep
|
+657%
|
137K
|
30s
|
|
2
|
|
2025 ID. Buzz - Have a Little Fun
Volkswagen
|
+577%
|
6MM
|
30s
|
|
3
|
|
2025 ID. Buzz - Have a Little Fun
Volkswagen
|
+284%
|
4MM
|
15s
|
|
4
|
|
2025 ID. Buzz - Have a Little Fun - Dogs V2 (Orange)
Volkswagen
|
+161%
|
4MM
|
15s
|
|
5
|
|
Telluride X-Pro - Manifesto
Kia
|
+146%
|
7MM
|
30s
|
|
6
|
|
Goldilocks & the 3 Trucks - 2025 RAM 1500 Big Horn, Laramie, Tradesman (Up to $6500 Cash Back)
RAM
|
+143%
|
866K
|
30s
|
|
7
|
|
2026 GV80 - More Room for Imagination
Genesis Motors
|
+98%
|
5MM
|
30s
|
|
8
|
|
Drive a Ford
Ford
|
+96%
|
12MM
|
30s
|
|
9
|
|
2026 Grand Wagoneer: The Real Deal-ership ft Iliza Shlesinger
Jeep
|
+53%
|
787K
|
30s
|
|
10
|
|
2025 Navigator - Mic Drop ft Serena Williams
Lincoln
|
+53%
|
9MM
|
30s
|
|
1
|
|
Thirsty - Signs of Dehydration w/Text
Liquid I.V.
|
+697%
|
24K
|
15s
|
|
2
|
|
MOU_DNA
Mountain Dew
|
+571%
|
251K
|
15s
|
|
3
|
|
Recipe for a Fun Night
Spam
|
+484%
|
180K
|
15s
|
|
4
|
|
Gatorade Lower Sugar
Gatorade
|
+477%
|
36MM
|
15s
|
|
5
|
|
PLE_CXO
Plexaderm
|
+424%
|
70K
|
60s
|
|
6
|
|
MOU_DNB
Mountain Dew
|
+386%
|
279K
|
15s
|
|
7
|
|
OMA_BMV
Omaha Steaks
|
+307%
|
65K
|
30s
|
|
8
|
|
Next Episode
Oreo
|
+222%
|
514K
|
15s
|
|
9
|
|
TAL_JJZ
Talenti
|
+210%
|
112K
|
15s
|
|
10
|
|
GAT_BDI
Gatorade
|
+207%
|
26MM
|
30s
|
|
1
|
|
Trick
Zyrtec
|
+494%
|
356K
|
15s
|
|
2
|
|
Liqui-Gels & Liqui-Gels PM
Advil
|
+257%
|
706K
|
15s
|
|
3
|
|
DAY_CWC
DayQuil
|
+118%
|
85K
|
15s
|
|
4
|
|
RIC_DAO
Ricola
|
+5%
|
197K
|
15s
|
|
5
|
|
Vaporize That Cold
NyQuil
|
+4%
|
39K
|
15s
|
|
1
|
|
Cheesy Bites Pizza feat. Peter Zahut
Pizza Hut
|
+4148%
|
144K
|
15s
|
|
2
|
|
Combo Your Way
Burger King
|
+3729%
|
144K
|
30s
|
|
3
|
|
Breaking News
Sonic Drive-In
|
+1738%
|
288K
|
15s
|
|
4
|
|
Whopper By You - Late Night Show
Burger King
|
+391%
|
5MM
|
15s
|
|
5
|
|
There's a New King And It's You
Burger King
|
+349%
|
6MM
|
15s
|
|
6
|
|
There's a New King And It's You
Burger King
|
+311%
|
139K
|
30s
|
|
7
|
|
Confetti Cake
Dairy Queen
|
+288%
|
6MM
|
15s
|
|
8
|
|
Luxe Value Menu (All Menu Items, 3 or less - Taco Salad)
Taco Bell
|
+267%
|
354K
|
15s
|
|
9
|
|
$0.85 Blizzard for 85 Years
Dairy Queen
|
+252%
|
9MM
|
15s
|
|
10
|
|
Never Tasted Better
Burger King
|
+204%
|
13MM
|
15s
|
|
1
|
|
Commitment ft. Pete Davidson
Verizon Wireless
|
+202%
|
4MM
|
30s
|
|
2
|
|
2025 March Madness - Network: Nova BFFs (Interruption)
AT&T Wireless
|
+113%
|
19MM
|
30s
|
|
3
|
|
Blows the Competition Away
T-Mobile Wireless
|
+89%
|
5MM
|
30s
|
|
4
|
|
Huddle ($25/Line, Four iPhone 16 Pros on Us)
Verizon Wireless
|
+48%
|
8MM
|
30s
|
|
5
|
|
Old Phone (Pay Off up to $800, iPhone 16 Pro)
Verizon Wireless
|
+35%
|
9MM
|
30s
|
|
6
|
|
2026 March Madness - Free Throw Connection
AT&T Wireless
|
+30%
|
20MM
|
30s
|
|
7
|
|
A Lot of Offers Flying Around
Consumer Cellular
|
+28%
|
259K
|
30s
|
|
8
|
|
2026 March Madness - Baby's First Dunk
AT&T Wireless
|
+26%
|
26MM
|
30s
|
|
9
|
|
2025 March Madness - Price: Merch
AT&T Wireless
|
+25%
|
11MM
|
30s
|
|
10
|
|
2025 March Madness - Holistic: Vignettes
AT&T Wireless
|
+20%
|
16MM
|
30s
|
|
1
|
|
Court Room Nightmare
Rocket Money
|
+1464%
|
18K
|
30s
|
|
2
|
|
What Retirement Takes (Ken Fisher) [Version 2]
Fisher Investments
|
+1017%
|
50K
|
30s
|
|
3
|
|
Growing Up ft. Flau'jae Johnson
Experian
|
+797%
|
2MM
|
30s
|
|
4
|
|
Inflation and Economic Uncertainty
J.G. Wentworth
|
+547%
|
46K
|
30s
|
|
5
|
|
Moving Forward or Towards Something Better V2
Intuit Credit Karma
|
+417%
|
2MM
|
15s
|
|
6
|
|
Get Connected
Intuit Credit Karma
|
+325%
|
355K
|
15s
|
|
7
|
|
Now Taxes Is Staying In The Loop Rev1
Intuit TurboTax
|
+324%
|
5MM
|
30s
|
|
8
|
|
Mom ft. Flau'jae Johnson
Experian
|
+254%
|
5MM
|
15s
|
|
9
|
|
Card Lock
Chase Bank
|
+234%
|
47K
|
30s
|
|
10
|
|
Finance App: Tracking Spenditure
Rocket Money
|
+195%
|
70K
|
30s
|
|
1
|
|
Team Flo - New to the Big City
Progressive Insurance
|
+2458%
|
24K
|
30s
|
|
2
|
|
From the Logo ft Caitlin Clark
State Farm
|
+1161%
|
112K
|
30s
|
|
3
|
|
Celeb - Worst Nightmare - End Card Blue Text Logo - ft Ice-T
CarShield
|
+527%
|
82K
|
120s
|
|
4
|
|
Rookie Move ft. Caitlin Clark
State Farm
|
+346%
|
55K
|
30s
|
|
5
|
|
Good Juju (feat. JuJu Watkins)
State Farm
|
+327%
|
144K
|
15s
|
|
6
|
|
Dr. Rick - Seminar - Work Vs Fun
Progressive Insurance
|
+322%
|
67K
|
30s
|
|
7
|
|
MUT_BBS
Mutual of Omaha
|
+292%
|
10K
|
120s
|
|
8
|
|
Science Camp ft. Lisa Ann Walter
The General Insurance
|
+259%
|
478K
|
30s
|
|
9
|
|
What's the Gecko's Name?
GEICO
|
+239%
|
18MM
|
30s
|
|
10
|
|
Science Camp ft. Lisa Ann Walter
The General Insurance
|
+231%
|
571K
|
15s
|
|
1
|
|
We're on the Way V2
Uber
|
+278%
|
434K
|
60s
|
|
2
|
|
Boarding Royale
Southwest Airlines
|
+200%
|
7MM
|
30s
|
|
3
|
|
Courtside
Southwest Airlines
|
+164%
|
21MM
|
15s
|
|
4
|
|
Be Together
Airbnb
|
+159%
|
13MM
|
30s
|
|
5
|
|
We're on the Way V2
Uber
|
+80%
|
18MM
|
30s
|
|
6
|
|
TUR_DAQ
Turo
|
+74%
|
5MM
|
30s
|
|
7
|
|
KAY_BXW
Kayak
|
+71%
|
6MM
|
15s
|
|
8
|
|
Surrounded
Airbnb
|
+68%
|
5MM
|
30s
|
|
9
|
|
Star - Go All In (Book Now)
Royal Caribbean Cruises
|
+66%
|
17MM
|
15s
|
|
10
|
|
Hot Tub - Opens On Exterior
VRBO
|
+59%
|
8MM
|
15s
|
|
1
|
|
Cheesy Bites Pizza feat. Peter Zahut
Pizza Hut
|
+12502%
|
144K
|
15s
|
|
2
|
|
Combo Your Way
Burger King
|
+11259%
|
144K
|
30s
|
|
3
|
|
Breaking News
Sonic Drive-In
|
+5352%
|
288K
|
15s
|
|
4
|
|
4IM_DVJ
4imprint
|
+2158%
|
6K
|
15s
|
|
5
|
|
FAB_DZS
Fabletics
|
+1549%
|
60K
|
30s
|
|
6
|
|
GOV_ADM
GovX
|
+1529%
|
11K
|
15s
|
|
7
|
|
Someday ft. Pedro Pascal
Apple
|
+1502%
|
7MM
|
60s
|
|
8
|
|
Mission Control
DriveTime
|
+1481%
|
7K
|
30s
|
|
9
|
|
COL_AMQR
Collars & Co.
|
+1441%
|
66K
|
30s
|
|
10
|
|
Half a Billion Items Available (App)
Walmart
|
+1437%
|
259K
|
15s
|
|
Rank
|
Engagement Rate
|
Impressions
|
Ad Duration
|
||
|---|---|---|---|---|---|
|
1
|
|
What Could Be More British? (Wimbledon Partner)
Range Rover
|
+148%
|
982K
|
30s
|
|
2
|
|
2025 Golden Opportunity SE - Priority
Lexus
|
+124%
|
1MM
|
15s
|
|
3
|
|
2025 RX - Recognized
Lexus
|
+85%
|
8MM
|
15s
|
|
4
|
|
2025 Golden Opportunity SE - Welcome
Lexus
|
+83%
|
2MM
|
15s
|
|
5
|
|
2025 Signature Event - What Is That? (2.9% + $2500 on '25 GV70)
Genesis Motors
|
+52%
|
310K
|
30s
|
|
6
|
|
2026 RZ - Believe in Magic Again
Lexus
|
+50%
|
5MM
|
15s
|
|
7
|
|
2026 Invitation to Lexus SE - Open Door
Lexus
|
+43%
|
1MM
|
15s
|
|
8
|
|
2025 GV80 Summer Signature Event - Your New Beginning (2.99% + $1000 Bonus)
Genesis Motors
|
+38%
|
2MM
|
15s
|
|
9
|
|
2025 GV80 Summer Signature Event - Your New Beginning (2.99% + $1000 Bonus)
Genesis Motors
|
+35%
|
168K
|
30s
|
|
10
|
|
2025 TX - Elevate Everyone's Experience
Lexus
|
+22%
|
5MM
|
15s
|
|
1
|
|
2024 Santa Fe - Under a Different Light SL
Hyundai
|
+665%
|
7K
|
30s
|
|
2
|
|
Telluride X-Pro - Manifesto
Kia
|
+616%
|
133K
|
30s
|
|
3
|
|
2025 Atlas Peak Edition - Little Boxes
Volkswagen
|
+457%
|
150K
|
15s
|
|
4
|
|
VOL_GEH
Volkswagen
|
+389%
|
296K
|
30s
|
|
5
|
|
Getaway Sales Event - Therapist (0% APR Santa Fe)
Hyundai
|
+333%
|
986K
|
30s
|
|
6
|
|
2026 bZ: Daniel the Barista
Toyota
|
+296%
|
401K
|
30s
|
|
7
|
|
2025 Tiguan - Drive Like Somebody (Tiguan S $299/36 mo lease)
Volkswagen
|
+224%
|
236K
|
15s
|
|
8
|
|
2025 Cherokee - Influencers ft LL Cool J - Drive Into Fall Event (Grand Cherokee L 0% APR/ 60 mo)
Jeep
|
+206%
|
115K
|
30s
|
|
9
|
|
2025 Getaway Sales Event - Confessional (0.9% APR)
Hyundai
|
+191%
|
12K
|
30s
|
|
10
|
|
Putting People First
Hyundai
|
+186%
|
2K
|
30s
|
|
1
|
|
The Premier Side - Baseball
Corona
|
+1125%
|
92K
|
15s
|
|
2
|
|
Mark Of A Fighter - First Degree
Modelo
|
+436%
|
13K
|
15s
|
|
3
|
|
La Playa Awaits - Beach Element
Corona
|
+104%
|
279K
|
30s
|
|
4
|
|
App-ocalypse
Heineken
|
+73%
|
5MM
|
15s
|
|
5
|
|
Now It Is
Blue Moon
|
+57%
|
3MM
|
15s
|
|
6
|
|
PER_FSN
Peroni
|
+43%
|
3MM
|
15s
|
|
7
|
|
App-ocalypse
Heineken
|
+22%
|
2MM
|
30s
|
|
8
|
|
The Larger One is the Dad
Blue Moon
|
+21%
|
4MM
|
15s
|
|
1
|
|
French Fry Mountain
McDonald's
|
+1628%
|
9K
|
15s
|
|
2
|
|
A Brand New Classic (Frank's RedHot Diablo Sauce) V2
Taco Bell
|
+470%
|
94K
|
30s
|
|
3
|
|
You Rules of Value
Burger King
|
+412%
|
92K
|
15s
|
|
4
|
|
$3 Steak Burritos
Taco Bell
|
+373%
|
203K
|
30s
|
|
5
|
|
Sauced and Tossed Chicken Strip Basket (Free Delivery Endcard)
Dairy Queen
|
+249%
|
67K
|
15s
|
|
6
|
|
Feel Fancy (w Chips and Nacho Supreme Dip)
Taco Bell
|
+216%
|
182K
|
30s
|
|
7
|
|
You Rules of Value
Burger King
|
+206%
|
73K
|
15s
|
|
8
|
|
Luxe Value Menu - Don't Let this Go to Your Head
|
+193%
|
285K
|
15s
|
|
9
|
|
Crispy Chicken Nuggets Are Back
Taco Bell
|
+179%
|
797K
|
15s
|
|
10
|
|
Feel Fancy (Taco Salad)
Taco Bell
|
+173%
|
267K
|
30s
|
|
1
|
|
Best Deal Ever $9.99 - Translation
Domino's Pizza
|
+106%
|
40K
|
15s
|
|
2
|
|
Best Deal Ever $9.99 - Pick Your Crust
Domino's Pizza
|
+78%
|
40K
|
15s
|
|
1
|
|
A Better Way to Watch Sports Programs (As Low As $45.99)
FuboTV
|
+1019%
|
33K
|
15s
|
|
2
|
|
Disney Bundle: Disney+/Hulu/ESPN
Disney Bundle
|
+500%
|
74K
|
15s
|
|
3
|
|
A Better Way to Watch ESPN, Other Sports Programs + Local ($49.95/mo)
FuboTV
|
+313%
|
600K
|
15s
|
|
4
|
|
ESP_QDI
ESPN App
|
+95%
|
11K
|
30s
|
|
1
|
|
B2C Dining V3 (EN)
American Express
|
+893%
|
91K
|
30s
|
|
2
|
|
B2C Dining V2
American Express
|
+579%
|
34K
|
32s
|
|
3
|
|
Steak Lover by Ella Langley - Sapphire Reserve
Chase Bank
|
+366%
|
1MM
|
30s
|
|
4
|
|
B2C FH&R
American Express
|
+308%
|
86K
|
30s
|
|
5
|
|
Euro Trip by Lionel Boyce - Sapphire Reserve
Chase Bank
|
+275%
|
575K
|
30s
|
|
6
|
|
Franklin by Ben Stiller - Sapphire Reserve
Chase Bank
|
+256%
|
1MM
|
30s
|
|
7
|
|
B2C Entertainment Olivia Rodrigo Anthem (EN)
American Express
|
+226%
|
91K
|
32s
|
|
8
|
|
Seoul Has a Little Bit of Everything - Sapphire Reserve Card
Chase Bank
|
+174%
|
625K
|
30s
|
|
9
|
|
Sports Fan - Platinum Card (English)
American Express
|
+170%
|
71K
|
30s
|
|
10
|
|
B2C Entertainment Olivia Rodrigo Anthem
American Express
|
+149%
|
2MM
|
30s
|
|
1
|
|
2024 Santa Fe - Under a Different Light SL
Hyundai
|
+650%
|
7K
|
30s
|
|
2
|
|
Telluride X-Pro - Manifesto
Kia
|
+602%
|
133K
|
30s
|
|
3
|
|
2025 Atlas Peak Edition - Little Boxes
Volkswagen
|
+446%
|
150K
|
15s
|
|
4
|
|
VOL_GEH
Volkswagen
|
+379%
|
296K
|
30s
|
|
5
|
|
Getaway Sales Event - Therapist (0% APR Santa Fe)
Hyundai
|
+324%
|
986K
|
30s
|
|
6
|
|
2026 bZ: Daniel the Barista
Toyota
|
+288%
|
401K
|
30s
|
|
7
|
|
2025 Tiguan - Drive Like Somebody (Tiguan S $299/36 mo lease)
Volkswagen
|
+218%
|
236K
|
15s
|
|
8
|
|
2025 Cherokee - Influencers ft LL Cool J - Drive Into Fall Event (Grand Cherokee L 0% APR/ 60 mo)
Jeep
|
+200%
|
115K
|
30s
|
|
9
|
|
2025 Getaway Sales Event - Confessional (0.9% APR)
Hyundai
|
+185%
|
12K
|
30s
|
|
10
|
|
Putting People First
Hyundai
|
+181%
|
2K
|
30s
|
|
1
|
|
Brings More Goodness
Fairlife
|
+2128%
|
14K
|
15s
|
|
2
|
|
GAT_BDM
Gatorade
|
+861%
|
182K
|
30s
|
|
3
|
|
TOS_AQH
Tostitos
|
+605%
|
67K
|
15s
|
|
4
|
|
RED_HWP
Red Bull
|
+485%
|
20K
|
15s
|
|
5
|
|
Beauty Never Gets Old - An Icon Since 1957
Dove
|
+381%
|
54K
|
30s
|
|
6
|
|
GAT_BBD
Gatorade
|
+378%
|
78K
|
30s
|
|
7
|
|
HAR_LDE
Harry's
|
+369%
|
65K
|
30s
|
|
8
|
|
MMS_AUE
M&M's
|
+342%
|
78K
|
15s
|
|
9
|
|
Your Combination Skin - Air Foam Cleanser
CeraVe
|
+338%
|
575K
|
15s
|
|
10
|
|
Soda Thoughts - Movie Theatre
Poppi
|
+327%
|
2MM
|
30s
|
|
1
|
|
NYQ_0HQ
NyQuil
|
+212%
|
140K
|
15s
|
|
2
|
|
Greatness Hurts: NWSL - Dye-Free Pain + Fever & Extra Strength (English)
Tylenol
|
+186%
|
213K
|
15s
|
|
3
|
|
You're So Back ft Shaquille O'Neal
Icy Hot
|
+83%
|
151K
|
15s
|
|
4
|
|
Pain Hits Fast - Rapid Release Gels - NWSL End Card
Tylenol
|
+81%
|
1MM
|
15s
|
|
5
|
|
Introducing - Extra Strength Liquid Gels
Tylenol
|
+47%
|
2MM
|
15s
|
|
6
|
|
Number One Doctor Recommended
Tylenol
|
+12%
|
16MM
|
15s
|
|
7
|
|
Introducing - Extra Strength Liquid Gels
Tylenol
|
+5%
|
130K
|
15s
|
|
8
|
|
Pain Hits Fast - Rapid Release Gels - NWSL End Card
Tylenol
|
+2%
|
10MM
|
15s
|
|
1
|
|
French Fry Mountain
McDonald's
|
+1614%
|
9K
|
15s
|
|
2
|
|
Best Deal Ever $9.99 - Translation
Domino's Pizza
|
+628%
|
40K
|
15s
|
|
3
|
|
Best Deal Ever $9.99 - Pick Your Crust
Domino's Pizza
|
+528%
|
40K
|
15s
|
|
4
|
|
A Brand New Classic (Frank's RedHot Diablo Sauce) V2
Taco Bell
|
+465%
|
94K
|
30s
|
|
5
|
|
You Rules of Value
Burger King
|
+407%
|
92K
|
15s
|
|
6
|
|
$3 Steak Burritos
Taco Bell
|
+369%
|
203K
|
30s
|
|
7
|
|
Sauced and Tossed Chicken Strip Basket (Free Delivery Endcard)
Dairy Queen
|
+246%
|
67K
|
15s
|
|
8
|
|
Feel Fancy (w Chips and Nacho Supreme Dip)
Taco Bell
|
+214%
|
182K
|
30s
|
|
9
|
|
You Rules of Value
Burger King
|
+204%
|
73K
|
15s
|
|
10
|
|
Luxe Value Menu - Don't Let this Go to Your Head
|
+191%
|
285K
|
15s
|
|
1
|
|
Doomscrolling vs Connection (V2 Guarantee)
AT&T Wireless
|
+634%
|
266K
|
30s
|
|
2
|
|
Offers in the Balance
T-Mobile Wireless
|
+543%
|
54K
|
15s
|
|
3
|
|
Imagine That - Apple17 Pro with Smart WiFi & 5G On Us
Xfinity Mobile
|
+414%
|
36K
|
30s
|
|
4
|
|
Read My Lips
Verizon Wireless
|
+392%
|
254K
|
30s
|
|
5
|
|
Daughter's Wisdom (iPhone 17 Pro for $0)
AT&T Wireless
|
+366%
|
67K
|
30s
|
|
6
|
|
This Old Thing - Car
Verizon Wireless
|
+284%
|
587K
|
30s
|
|
7
|
|
Offers in the Balance
T-Mobile Wireless
|
+187%
|
148K
|
30s
|
|
8
|
|
Elf ft. Kevin Hart (BLACK FRIDAY iPhone 17 Pro Max, iPad, Watch)
Verizon Wireless
|
+182%
|
1MM
|
30s
|
|
9
|
|
Read My Lips
Verizon Wireless
|
+110%
|
273K
|
15s
|
|
10
|
|
This Old Thing
Verizon Wireless
|
+76%
|
382K
|
15s
|
|
1
|
|
Accuracy - No Smoke & Mirrors
Intuit Credit Karma
|
+785%
|
152K
|
15s
|
|
2
|
|
Score More: Cassie V2
Intuit Credit Karma
|
+557%
|
408K
|
15s
|
|
3
|
|
ALL_ADOI
Ally Bank
|
+509%
|
350K
|
30s
|
|
4
|
|
Tools to Help You Break Free
Intuit Credit Karma
|
+466%
|
665K
|
15s
|
|
5
|
|
Getting the Coverage You Need V2
Intuit Credit Karma
|
+410%
|
446K
|
15s
|
|
6
|
|
ALL_ADOH
Ally Bank
|
+407%
|
635K
|
32s
|
|
7
|
|
ROC_GKE
Rocket Money
|
+373%
|
9K
|
15s
|
|
8
|
|
Get Connected
Intuit Credit Karma
|
+371%
|
154K
|
15s
|
|
9
|
|
Ice Bath
Rocket Money
|
+350%
|
20K
|
60s
|
|
10
|
|
VocAlly (Save More)
Ally Bank
|
+241%
|
999K
|
30s
|
|
1
|
|
Check the Sunroof (Save $500)
Allstate
|
+1068%
|
45K
|
30s
|
|
2
|
|
Check First - Outfit
Allstate
|
+732%
|
50K
|
30s
|
|
3
|
|
Check First - Bevo
Allstate
|
+455%
|
54K
|
30s
|
|
4
|
|
Screen Sharing
Allstate
|
+441%
|
193K
|
30s
|
|
5
|
|
Check First - Cotton Candy (Save $713)
Allstate
|
+353%
|
157K
|
30s
|
|
6
|
|
Check the Tank
Allstate
|
+283%
|
138K
|
30s
|
|
7
|
|
More Ways to Save ft. Judy Greer
Allstate
|
+276%
|
193K
|
30s
|
|
8
|
|
Jersey Swap ft. Cooper Flagg
State Farm
|
+264%
|
133K
|
30s
|
|
9
|
|
Pothole V2 (March Madness)
GEICO
|
+226%
|
169K
|
30s
|
|
10
|
|
Check First - Graduation (Save $713)
Allstate
|
+222%
|
175K
|
30s
|
|
1
|
|
Travel - The Grand Adventure
Airbnb
|
+221%
|
5MM
|
30s
|
|
2
|
|
This Changes Everything - Smile
Universal Parks & Resorts
|
+214%
|
298K
|
30s
|
|
3
|
|
Holidays - A Hot Breakfast Without a Side of Family Drama (Save up to 25%)
Hilton
|
+172%
|
67K
|
15s
|
|
4
|
|
This Changes Everything - Blended
Universal Parks & Resorts
|
+122%
|
306K
|
30s
|
|
5
|
|
It's A New Dawn - Scenic Opening
Universal Parks & Resorts
|
+49%
|
457K
|
30s
|
|
6
|
|
HIL_CYA
Hilton
|
+35%
|
982K
|
15s
|
|
7
|
|
Did You Know? (FIFA Sponsor)
Airbnb
|
+15%
|
381K
|
30s
|
|
8
|
|
NAT_ERWA
National Car Rental
|
+7%
|
982K
|
30s
|
|
9
|
|
This Changes Everything - Little Man
Universal Parks & Resorts
|
+4%
|
371K
|
30s
|
|
10
|
|
Stay Grounded
Airbnb
|
+1%
|
4MM
|
30s
|
|
1
|
|
Zootopia 2
Walt Disney Studios Motion Pictures
|
+30581%
|
6K
|
15s
|
|
2
|
|
Chad Powers (TV Series, 2025) Season 1
Hulu
|
+20273%
|
1K
|
10s
|
|
3
|
|
La Liga
ESPN+
|
+18555%
|
1K
|
30s
|
|
4
|
|
Lilo & Stitch (2025)
Walt Disney Studios Motion Pictures
|
+11234%
|
3K
|
30s
|
|
5
|
|
More feat. Lionel Messi (Version 2)
Lowe's
|
+11115%
|
9K
|
15s
|
|
6
|
|
Sportsbook: Futures Day August 26th - NFL
FanDuel
|
+8944%
|
2MM
|
30s
|
|
7
|
|
La Liga
ESPN+
|
+8158%
|
6K
|
15s
|
|
8
|
|
Save the Day - Arm & Hammer Oxy Clean Laundry Detergent
Amazon
|
+5431%
|
2K
|
30s
|
|
9
|
|
French Fry Mountain
McDonald's
|
+5029%
|
9K
|
15s
|
|
10
|
|
Hoppers
Walt Disney Studios Motion Pictures
|
+4279%
|
53K
|
15s
|
|
Rank
|
Engagement Rate
|
Impressions
|
Ad Duration
|
||
|---|---|---|---|---|---|
|
1
|
|
Golden Opportunity SE - If We Were All the Same
Lexus
|
+90%
|
512K
|
15s
|
|
2
|
|
Golden Opportunity SE - The Arrival
Lexus
|
+51%
|
2MM
|
15s
|
|
3
|
|
2024 GX - Cards
Lexus
|
+40%
|
4K
|
30s
|
|
4
|
|
2023 RX - Paradox V3
Lexus
|
+38%
|
3MM
|
15s
|
|
5
|
|
2023 RZ - Inspired By You
Lexus
|
+23%
|
3MM
|
15s
|
|
6
|
|
2024 Signature Event - Feel Every Detail
Genesis Motors
|
+16%
|
920K
|
30s
|
|
7
|
|
2023 TX - Space and Leg Room V2
Lexus
|
+10%
|
4MM
|
15s
|
|
1
|
|
CR-V and CR-V Hybrid - Your Turn
Honda
|
+1991%
|
243K
|
30s
|
|
2
|
|
CR-V and CR-V Hybrid - Your Turn (2024 CR-V Lease Offer)
Honda
|
+233%
|
845K
|
30s
|
|
3
|
|
2024 Tops Off SE - Famous for Freedom ($2,000 Bonus Cash Wrangler/Gladiator Offer)
Jeep
|
+197%
|
695K
|
30s
|
|
4
|
|
CR-V and CR-V Hybrid - Your Turn (2024 CR-V APR Offer)
Honda
|
+178%
|
750K
|
30s
|
|
5
|
|
2024 Prologue - Prompted by Dreams
Honda
|
+169%
|
2MM
|
30s
|
|
6
|
|
Hornet R/T - Totally Torqued Out
Dodge
|
+161%
|
240K
|
15s
|
|
7
|
|
Make This the Summer SE - Vacation From Payments ($3000 Total Bonus Cash Grand Cherokee Offer)
Jeep
|
+154%
|
435K
|
30s
|
|
8
|
|
Make This the Summer SE - Vacation From Payments ($2000 Bonus Cash Gladiator/Wrangler Offer)
Jeep
|
+152%
|
8K
|
30s
|
|
9
|
|
EV9 - Space
Kia
|
+116%
|
4K
|
15s
|
|
10
|
|
An American Love Story
Volkswagen
|
+115%
|
4MM
|
30s
|
|
1
|
|
Kick It Away ft Trevor Noah
Smirnoff
|
+862%
|
1K
|
15s
|
|
2
|
|
Found Gold
Modelo
|
+447%
|
7K
|
30s
|
|
3
|
|
Grab Life by the Claw
White Claw
|
+278%
|
5MM
|
30s
|
|
4
|
|
MIC_SUB
Michelob Ultra
|
+234%
|
13K
|
15s
|
|
5
|
|
Brunch ft Trevor Noah
Smirnoff
|
+177%
|
2MM
|
15s
|
|
6
|
|
Grab Life by the Claw
White Claw
|
+166%
|
6MM
|
15s
|
|
7
|
|
Never Miss a Party - Cinco de Mayo
Corona
|
+140%
|
43K
|
15s
|
|
8
|
|
BUS_CDY
Busch
|
+118%
|
8MM
|
15s
|
|
9
|
|
Grab Life by the Claw - Laundromat
White Claw
|
+110%
|
6MM
|
15s
|
|
10
|
|
Kick It Away ft Trevor Noah
Smirnoff
|
+105%
|
2MM
|
15s
|
|
1
|
|
K586888104
McDonald's
|
+15228%
|
18K
|
15s
|
|
2
|
|
Collector's Meal
McDonald's
|
+7716%
|
44K
|
15s
|
|
3
|
|
French Fry Mountain
McDonald's
|
+3516%
|
6K
|
15s
|
|
4
|
|
Cheesy Street Chalupas
Taco Bell
|
+2403%
|
8K
|
15s
|
|
5
|
|
Not Just Late Night - Cantina Crispy Chicken Burrito
Taco Bell
|
+1713%
|
12K
|
15s
|
|
6
|
|
First Fry SL
McDonald's
|
+1320%
|
21K
|
15s
|
|
7
|
|
Big Box is Back
Popeyes Louisiana Kitchen
|
+1066%
|
72K
|
15s
|
|
8
|
|
Not Just Late Night - Cantina Chicken Quesadilla
Taco Bell
|
+856%
|
10K
|
15s
|
|
9
|
|
CHU_CAM
Church's Chicken
|
+698%
|
8K
|
15s
|
|
10
|
|
5 Items, 5 Levels
Burger King
|
+515%
|
26K
|
15s
|
|
1
|
|
Crazy Puffs - Merry Go Round
Little Caesars
|
+669%
|
73K
|
15s
|
|
2
|
|
Crazy Puffs - Slap Fight
Little Caesars
|
+457%
|
112K
|
15s
|
|
3
|
|
Papa Pairings Deal
Papa Johns Pizza
|
+123%
|
161K
|
15s
|
|
4
|
|
Never Frozen Dough - $6.99 Papa Pairings SL
Papa Johns Pizza
|
+73%
|
35K
|
15s
|
|
5
|
|
Creamy Dreamy - Crispy Cuppy 'Roni SL
Papa Johns Pizza
|
+63%
|
42K
|
15s
|
|
6
|
|
Crazy Puffs - More Summer Fun!
Little Caesars
|
+28%
|
3MM
|
15s
|
|
7
|
|
Pepperoni Magnifico - Date Night
Marco's Pizza
|
+22%
|
4MM
|
15s
|
|
8
|
|
Margherita Magnifico - Pizza Party ($10.99)
Marco's Pizza
|
+21%
|
8MM
|
15s
|
|
1
|
|
YOU_KOX
YouTube TV
|
+213%
|
892K
|
15s
|
|
2
|
|
DIS_ADMZ
Disney Bundle
|
+148%
|
1MM
|
30s
|
|
3
|
|
DIS_AEKR
Disney Bundle
|
+110%
|
2MM
|
30s
|
|
4
|
|
APP_LCU
Apple TV (Streaming Service)
|
+61%
|
464K
|
30s
|
|
5
|
|
Why Pay Too Much?
FuboTV
|
+40%
|
6MM
|
15s
|
|
6
|
|
DIS_ADMA
Disney Bundle
|
+27%
|
229K
|
15s
|
|
1
|
|
Matthew - Entrepreneur - QR Code
Chime Bank
|
+229%
|
5K
|
15s
|
|
2
|
|
The Perfect Solo Trip (Platinum Card)
American Express
|
+101%
|
66K
|
30s
|
|
3
|
|
Welcome to Sapphire Lounge
Chase Bank
|
+80%
|
874K
|
30s
|
|
4
|
|
First Vacation as a Trio - Travel Benefits
American Express
|
+57%
|
7MM
|
30s
|
|
5
|
|
The Perfect Solo Trip (Platinum Card)
American Express
|
+47%
|
14MM
|
30s
|
|
6
|
|
Sweater
Apple Card
|
+26%
|
2MM
|
15s
|
|
7
|
|
Ladder
Apple Card
|
+26%
|
3MM
|
15s
|
|
8
|
|
Sports Fan - Platinum Card
American Express
|
+21%
|
27MM
|
29s
|
|
9
|
|
Cashback Press Conference feat. Kevin Hart and Steph Curry
Chase Bank
|
+15%
|
5K
|
30s
|
|
10
|
|
First Vacation as a Trio - Travel Benefits SL
American Express
|
+5%
|
18K
|
30s
|
|
1
|
|
CR-V and CR-V Hybrid - Your Turn
Honda
|
+1581%
|
243K
|
30s
|
|
2
|
|
Golden Opportunity SE - If We Were All the Same
Lexus
|
+240%
|
512K
|
15s
|
|
3
|
|
Golden Opportunity SE - The Arrival
Lexus
|
+170%
|
2MM
|
15s
|
|
4
|
|
CR-V and CR-V Hybrid - Your Turn (2024 CR-V Lease Offer)
Honda
|
+168%
|
845K
|
30s
|
|
5
|
|
2024 GX - Cards
Lexus
|
+152%
|
4K
|
30s
|
|
6
|
|
2023 RX - Paradox V3
Lexus
|
+147%
|
3MM
|
15s
|
|
7
|
|
2024 Tops Off SE - Famous for Freedom ($2,000 Bonus Cash Wrangler/Gladiator Offer)
Jeep
|
+139%
|
695K
|
30s
|
|
8
|
|
CR-V and CR-V Hybrid - Your Turn (2024 CR-V APR Offer)
Honda
|
+123%
|
750K
|
30s
|
|
9
|
|
2023 RZ - Inspired By You
Lexus
|
+121%
|
3MM
|
15s
|
|
10
|
|
2024 Prologue - Prompted by Dreams
Honda
|
+116%
|
2MM
|
30s
|
|
1
|
|
GOL_ABVJ
GOLO
|
+945%
|
4K
|
30s
|
|
2
|
|
STA_ADJD
Starry
|
+690%
|
2MM
|
15s
|
|
3
|
|
STA_ACEK
Starry
|
+606%
|
2MM
|
15s
|
|
4
|
|
ARM_BEV
ARMRA
|
+595%
|
1MM
|
30s
|
|
5
|
|
Meet The Parents
M&M's
|
+381%
|
144K
|
15s
|
|
6
|
|
OPI_0AB
Opill
|
+339%
|
2MM
|
15s
|
|
7
|
|
Lemon and Lime - Soda's Not a Dirty Word
Poppi
|
+295%
|
61K
|
30s
|
|
8
|
|
Every Home Must Have
Salonpas
|
+246%
|
4K
|
15s
|
|
9
|
|
STA_AFNU
Starry
|
+221%
|
133K
|
15s
|
|
10
|
|
HAR_GUI
Harry's
|
+214%
|
171K
|
30s
|
|
1
|
|
Every Home Must Have
Salonpas
|
+441%
|
4K
|
15s
|
|
2
|
|
ZZZ_0HE
ZzzQuil
|
+211%
|
1MM
|
15s
|
|
3
|
|
VIC_EQW
Vicks
|
+116%
|
83K
|
15s
|
|
4
|
|
Send Pain Packing II
Advil
|
+96%
|
803K
|
15s
|
|
5
|
|
Relive Great Memories - Hike V2
Voltaren
|
+61%
|
2MM
|
15s
|
|
6
|
|
FLO_COP
Flonase
|
+16%
|
464K
|
15s
|
|
7
|
|
Alternative to Pills (New)
Voltaren
|
+10%
|
615K
|
15s
|
|
8
|
|
CLA_FJC
Claritin
|
+6%
|
107K
|
15s
|
|
9
|
|
CLA_FLF
Claritin
|
+1%
|
2MM
|
15s
|
|
1
|
|
K586888104
McDonald's
|
+14433%
|
18K
|
15s
|
|
2
|
|
Collector's Meal
McDonald's
|
+7310%
|
44K
|
15s
|
|
3
|
|
French Fry Mountain
McDonald's
|
+3328%
|
6K
|
15s
|
|
4
|
|
Cheesy Street Chalupas
Taco Bell
|
+2273%
|
8K
|
15s
|
|
5
|
|
Not Just Late Night - Cantina Crispy Chicken Burrito
Taco Bell
|
+1619%
|
12K
|
15s
|
|
6
|
|
First Fry SL
McDonald's
|
+1246%
|
21K
|
15s
|
|
7
|
|
Big Box is Back
Popeyes Louisiana Kitchen
|
+1006%
|
72K
|
15s
|
|
8
|
|
Crazy Puffs - Merry Go Round
Little Caesars
|
+850%
|
73K
|
15s
|
|
9
|
|
Not Just Late Night - Cantina Chicken Quesadilla
Taco Bell
|
+806%
|
10K
|
15s
|
|
10
|
|
CHU_CAM
Church's Chicken
|
+657%
|
8K
|
15s
|
|
1
|
|
Phone Accidents (iPhone 15 Pro)
Verizon Wireless
|
+737%
|
1K
|
30s
|
|
2
|
|
Magenta Status - Take One, Keep Doing Whatever ft. Patrick J. Adams, Gabriel Macht
T-Mobile Wireless
|
+205%
|
235K
|
15s
|
|
3
|
|
Highest Horse - Samsung Galaxy Z Flip6
AT&T Wireless
|
+45%
|
16MM
|
30s
|
|
4
|
|
Magenta Status - Take One ft. Patrick J. Adams, Gabriel Macht
T-Mobile Wireless
|
+30%
|
2MM
|
15s
|
|
5
|
|
Dog Park (Pre-Order Samsung Galaxy Z Flip6)
AT&T Wireless
|
+28%
|
20K
|
30s
|
|
6
|
|
These Are All Keepers - Wedding Photographer
AT&T Wireless
|
+23%
|
40MM
|
30s
|
|
7
|
|
Posterized
AT&T Wireless
|
+5%
|
16K
|
30s
|
|
1
|
|
ROC_GOR
Rocket Money
|
+3749%
|
22K
|
15s
|
|
2
|
|
NER_BLY
NerdWallet
|
+2399%
|
6K
|
30s
|
|
3
|
|
ROC_GDI
Rocket Money
|
+1757%
|
21K
|
30s
|
|
4
|
|
EXP_INH
Experian
|
+1608%
|
196K
|
15s
|
|
5
|
|
ROC_GPX
Rocket Money
|
+1464%
|
71K
|
30s
|
|
6
|
|
I Had No Idea
Rocket Money
|
+1018%
|
73K
|
15s
|
|
7
|
|
ROC_GOS
Rocket Money
|
+974%
|
25K
|
30s
|
|
8
|
|
Alexis - More ATMS
Chime Bank
|
+959%
|
4K
|
15s
|
|
9
|
|
COI_0HK
Coinbase
|
+867%
|
57K
|
30s
|
|
10
|
|
ROC_GPW
Rocket Money
|
+813%
|
41K
|
30s
|
|
1
|
|
STA_AFPH
State Farm
|
+3007%
|
13K
|
30s
|
|
2
|
|
Sweet
State Farm
|
+1936%
|
8K
|
15s
|
|
3
|
|
Are You Sure
Progressive Insurance
|
+1606%
|
12K
|
15s
|
|
4
|
|
Military Community
USAA
|
+1408%
|
1K
|
15s
|
|
5
|
|
Covering Greatness ft Caitlin Clark
State Farm
|
+1345%
|
23K
|
15s
|
|
6
|
|
Sticking it to the Boss
Progressive Insurance
|
+1025%
|
48K
|
15s
|
|
7
|
|
You Did it SL
State Farm
|
+907%
|
62K
|
15s
|
|
8
|
|
Tough SL
State Farm
|
+815%
|
43K
|
15s
|
|
9
|
|
Tough SL
State Farm
|
+757%
|
37K
|
30s
|
|
10
|
|
Limu & Doug Beach Volleyball
Liberty Mutual Insurance
|
+667%
|
93K
|
15s
|
|
1
|
|
Sunbathing - OneKeyCash
VRBO
|
+742%
|
512K
|
30s
|
|
2
|
|
Traveling with Kids - Confirmed Together
Hilton
|
+740%
|
1MM
|
15s
|
|
3
|
|
Rooster
VRBO
|
+630%
|
976K
|
30s
|
|
4
|
|
Dream Vacation V2
Hilton
|
+268%
|
288K
|
15s
|
|
5
|
|
SAN_FHQ
Sandals Resorts International
|
+267%
|
3MM
|
15s
|
|
6
|
|
Vacation Baby feat. Kaley Cuoco
Priceline
|
+197%
|
782K
|
15s
|
|
7
|
|
The Dad feat. Kaley Cuoco
Priceline
|
+145%
|
754K
|
15s
|
|
8
|
|
Totally Free
VRBO
|
+144%
|
512K
|
30s
|
|
9
|
|
NAT_DOFV
National Car Rental
|
+94%
|
260K
|
30s
|
|
10
|
|
WAL_XFG
Walt Disney Parks and Resorts
|
+93%
|
18K
|
30s
|
|
1
|
|
K586888104
McDonald's
|
+30504%
|
18K
|
15s
|
|
2
|
|
SKI_BKN
SKIMS
|
+19424%
|
132K
|
30s
|
|
3
|
|
Inside Out 2
Walt Disney Studios Motion Pictures
|
+16703%
|
6K
|
15s
|
|
4
|
|
Collector's Meal
McDonald's
|
+15505%
|
44K
|
15s
|
|
5
|
|
NAT_EDGX
National Basketball Association (NBA)
|
+12216%
|
21K
|
30s
|
|
6
|
|
Deadpool & Wolverine
Walt Disney Studios Motion Pictures
|
+8562%
|
4K
|
30s
|
|
7
|
|
PXG_ABB
Parsons Xtreme Golf (PXG)
|
+7781%
|
10K
|
30s
|
|
8
|
|
French Fry Mountain
McDonald's
|
+7119%
|
6K
|
15s
|
|
9
|
|
SKI_BIW
SKIMS
|
+6314%
|
47K
|
30s
|
|
10
|
|
Inside Out 2
Walt Disney Studios Motion Pictures
|
+4931%
|
4K
|
30s
|
|
1
|
|
Believe
Lexus
|
+877%
|
581K
|
30s
|
|
2
|
|
Feel Something
Lexus
|
+731%
|
617K
|
30s
|
|
3
|
|
2025 Golden Opportunity SE - Welcome
Lexus
|
+165%
|
5MM
|
15s
|
|
4
|
|
Amazing
Lexus
|
+55%
|
3MM
|
30s
|
|
5
|
|
Golden Opportunity SE - Houses United
Lexus
|
+51%
|
320K
|
15s
|
|
6
|
|
2025 RX - Recognized
Lexus
|
+51%
|
1MM
|
15s
|
|
7
|
|
2025 Navigator - Mic Drop ft Serena Williams
Lincoln
|
+46%
|
10MM
|
30s
|
|
8
|
|
2025 Golden Opportunity SE - Priority
Lexus
|
+27%
|
11MM
|
15s
|
|
9
|
|
ADX - Match Your Energy
Acura
|
+20%
|
2MM
|
30s
|
|
10
|
|
2025 GV80 Summer Signature Event - Your New Beginning (2.99% + $1000 Bonus)
Genesis Motors
|
+2%
|
3MM
|
30s
|
|
1
|
|
Rogue QDRX - Anthem
Nissan
|
+760%
|
34K
|
15s
|
|
2
|
|
Jurassic Rated - Jurassic World Rebirth (2025 Gladiator Rubicon or Mojave 4x4 $8200 Below MSRP)
Jeep
|
+496%
|
107K
|
30s
|
|
3
|
|
National Sales Event: Coach ft Eli Manning - Kelly Blue Book Best Buy (Tacoma Double Cab SRS $279/36 mo; Tundra 1.99%) (English)
Toyota
|
+366%
|
793K
|
30s
|
|
4
|
|
My Name
Honda
|
+348%
|
920K
|
30s
|
|
5
|
|
2025 ID.4 - Look Kids, No Hands
Volkswagen
|
+347%
|
2MM
|
30s
|
|
6
|
|
2025 Wrangler - Jurassic World Rebirth (4-Door Rubicon $7899 Below MSRP)
Jeep
|
+218%
|
30K
|
30s
|
|
7
|
|
K4 and K5 - The Next Movement
Kia
|
+200%
|
2MM
|
30s
|
|
8
|
|
2025 RAM 1500 - Nothing Stops America (Laramie Crew Cab 4x4 $10900 Below MSRP)
RAM
|
+180%
|
193K
|
30s
|
|
9
|
|
Passport - Limitless Determination
Honda
|
+151%
|
357K
|
30s
|
|
10
|
|
Getaway Sales Event - Lawyer (0% APR Santa Fe)
Hyundai
|
+148%
|
2MM
|
30s
|
|
1
|
|
Classics Never Fade <<2>>
Smirnoff
|
+565%
|
138K
|
15s
|
|
2
|
|
BLU_OSH
Blue Moon
|
+384%
|
375K
|
15s
|
|
3
|
|
SMI_FUW
Smirnoff
|
+357%
|
23K
|
15s
|
|
4
|
|
Oro - Gold
Modelo
|
+200%
|
227K
|
15s
|
|
5
|
|
Ultra Zero - Get Out There
Michelob Ultra
|
+141%
|
2MM
|
15s
|
|
6
|
|
Pickleball Hussle ft Willem Dafoe, Catherine O'Hara
Michelob Ultra
|
+117%
|
11MM
|
15s
|
|
7
|
|
Playground Basketball
Michelob Ultra
|
+71%
|
4MM
|
15s
|
|
8
|
|
PER_FSN
Peroni
|
+63%
|
3MM
|
15s
|
|
9
|
|
Play for an Ultra - Multi-sport
Michelob Ultra
|
+3%
|
13MM
|
15s
|
|
1
|
|
Breakfast Comes First - Fix Your Morning
McDonald's
|
+20558%
|
13K
|
15s
|
|
2
|
|
Take a Trip Through McDonaldland: Shake
McDonald's
|
+3891%
|
2K
|
15s
|
|
3
|
|
Always Ways to Save
McDonald's
|
+2383%
|
23K
|
15s
|
|
4
|
|
Breakfast Comes First - Visit From Mom
McDonald's
|
+2350%
|
26K
|
30s
|
|
5
|
|
Breakfast Comes First - Band Practice
McDonald's
|
+1639%
|
36K
|
30s
|
|
6
|
|
McCripsy Strips - Creamy Chili McCripsy Dip
McDonald's
|
+1104%
|
119K
|
15s
|
|
7
|
|
Pickles Everywhere
Sonic Drive-In
|
+978%
|
74K
|
30s
|
|
8
|
|
McCripsy Strips - Double Dipper
McDonald's
|
+903%
|
92K
|
15s
|
|
9
|
|
Five Reasons - $5 Meal Deals (McValue)
McDonald's
|
+803%
|
89K
|
15s
|
|
10
|
|
Make It A Meal
Popeyes Louisiana Kitchen
|
+782%
|
63K
|
15s
|
|
1
|
|
Stuffed Crust Taste Test - Where's the Pizza?
Domino's Pizza
|
+240%
|
284K
|
30s
|
|
2
|
|
America's Favorite Pizza Chain - Pepperoni Fest
Marco's Pizza
|
+217%
|
277K
|
15s
|
|
3
|
|
Stuffed Crust Taste Test - Group 2
Domino's Pizza
|
+125%
|
89K
|
30s
|
|
4
|
|
Doughjo - Karate Kid Legends
Marco's Pizza
|
+115%
|
736K
|
15s
|
|
5
|
|
Marco's with Mike's Hot Honey
Marco's Pizza
|
+53%
|
9MM
|
15s
|
|
1
|
|
Disney Bundle: Disney+/Hulu/HBO Max
Disney Bundle
|
+306%
|
3MM
|
15s
|
|
2
|
|
Sports Frustration ft Jason Kelce - Try It Free
YouTube TV
|
+15%
|
3MM
|
30s
|
|
3
|
|
Disney Bundle: Disney+/Hulu/Max
Disney Bundle
|
+6%
|
4MM
|
15s
|
|
1
|
|
Out the Door (Vivi's Pesto) - Business Platinum Card
American Express
|
+678%
|
2MM
|
30s
|
|
2
|
|
Steak Lover by Ella Langley - Sapphire Reserve
Chase Bank
|
+310%
|
1MM
|
30s
|
|
3
|
|
Raise the Bar - 4X Points at Restaurants - Gold Card (WNBA) English
American Express
|
+251%
|
1K
|
29s
|
|
4
|
|
From Coffee to Family - AMEX Wander Card
Credit One Bank
|
+113%
|
26K
|
30s
|
|
5
|
|
WNBA - Raise the Bar - 4X Points at Restaurants - Gold Card
American Express
|
+27%
|
14MM
|
30s
|
|
6
|
|
Raise the Bar on Game Night (Cash Back on Dining)
American Express
|
+27%
|
3MM
|
30s
|
|
7
|
|
Born to Run - Platinum Card
American Express
|
+22%
|
31MM
|
30s
|
|
8
|
|
It Takes Two to Feel the Joy - 2% Unlimited Cash Back
Citi
|
+21%
|
994K
|
30s
|
|
9
|
|
Parachute Pants ft. Jennifer Coolidge
Discover
|
+12%
|
4MM
|
15s
|
|
10
|
|
Send It - Tickets, Centurion Lounge - Formula 1 Sponsor
American Express
|
+8%
|
25MM
|
30s
|
|
1
|
|
Rogue QDRX - Anthem
Nissan
|
+818%
|
34K
|
15s
|
|
2
|
|
Believe
Lexus
|
+719%
|
581K
|
30s
|
|
3
|
|
Feel Something
Lexus
|
+597%
|
617K
|
30s
|
|
4
|
|
Jurassic Rated - Jurassic World Rebirth (2025 Gladiator Rubicon or Mojave 4x4 $8200 Below MSRP)
Jeep
|
+536%
|
107K
|
30s
|
|
5
|
|
National Sales Event: Coach ft Eli Manning - Kelly Blue Book Best Buy (Tacoma Double Cab SRS $279/36 mo; Tundra 1.99%) (English)
Toyota
|
+398%
|
793K
|
30s
|
|
6
|
|
My Name
Honda
|
+378%
|
920K
|
30s
|
|
7
|
|
2025 ID.4 - Look Kids, No Hands
Volkswagen
|
+377%
|
2MM
|
30s
|
|
8
|
|
2025 Wrangler - Jurassic World Rebirth (4-Door Rubicon $7899 Below MSRP)
Jeep
|
+240%
|
30K
|
30s
|
|
9
|
|
K4 and K5 - The Next Movement
Kia
|
+220%
|
2MM
|
30s
|
|
10
|
|
2025 RAM 1500 - Nothing Stops America (Laramie Crew Cab 4x4 $10900 Below MSRP)
RAM
|
+199%
|
193K
|
30s
|
|
1
|
|
BLU_PQV
Bluechew
|
+1682%
|
47K
|
30s
|
|
2
|
|
BLU_PQU
Bluechew
|
+1066%
|
280K
|
15s
|
|
3
|
|
Increase Your Confidence
Dove Men+Care
|
+978%
|
65K
|
15s
|
|
4
|
|
Blackberry Friday - Regular & Zero Sugar (English)
Dr Pepper
|
+935%
|
38K
|
29s
|
|
5
|
|
BLU_PAZ
Bluechew
|
+910%
|
37K
|
15s
|
|
6
|
|
Pep Rally - Regular & Zero Sugar Blackberry (English)
Dr Pepper
|
+806%
|
1K
|
15s
|
|
7
|
|
Pep Rally - Regular & Zero Sugar Blackberry (English)
Dr Pepper
|
+736%
|
61K
|
30s
|
|
8
|
|
Blackberry Friday - Regular & Zero Sugar
Dr Pepper
|
+624%
|
3MM
|
15s
|
|
9
|
|
NUG_MXD
Nugenix
|
+475%
|
8K
|
60s
|
|
10
|
|
NUG_NIQ
Nugenix
|
+463%
|
8K
|
30s
|
|
1
|
|
Really Need to Sleep SL
ZzzQuil
|
+369%
|
31K
|
15s
|
|
2
|
|
Hercules
Theraworx Relief
|
+315%
|
860K
|
15s
|
|
3
|
|
Relive Great Memories - Hike V3
Voltaren
|
+188%
|
2MM
|
15s
|
|
4
|
|
Liqui-Gels & Liqui-Gels PM
Advil
|
+151%
|
357K
|
15s
|
|
5
|
|
NYQ_0GQ
NyQuil
|
+105%
|
11K
|
15s
|
|
6
|
|
Really Need to Sleep
ZzzQuil
|
+40%
|
398K
|
15s
|
|
7
|
|
Joint Pain Mom - Caplets & Liquid Gel
Aleve
|
+7%
|
3MM
|
15s
|
|
1
|
|
Breakfast Comes First - Fix Your Morning
McDonald's
|
+21487%
|
13K
|
15s
|
|
2
|
|
Take a Trip Through McDonaldland: Shake
McDonald's
|
+4070%
|
2K
|
15s
|
|
3
|
|
Always Ways to Save
McDonald's
|
+2494%
|
23K
|
15s
|
|
4
|
|
Breakfast Comes First - Visit From Mom
McDonald's
|
+2460%
|
26K
|
30s
|
|
5
|
|
Breakfast Comes First - Band Practice
McDonald's
|
+1717%
|
36K
|
30s
|
|
6
|
|
McCripsy Strips - Creamy Chili McCripsy Dip
McDonald's
|
+1158%
|
119K
|
15s
|
|
7
|
|
Pickles Everywhere
Sonic Drive-In
|
+1026%
|
74K
|
30s
|
|
8
|
|
McCripsy Strips - Double Dipper
McDonald's
|
+948%
|
92K
|
15s
|
|
9
|
|
Five Reasons - $5 Meal Deals (McValue)
McDonald's
|
+844%
|
89K
|
15s
|
|
10
|
|
Make It A Meal
Popeyes Louisiana Kitchen
|
+822%
|
63K
|
15s
|
|
1
|
|
Orientation - Nosey Neighbor (Galaxy Z Flip7)
AT&T Wireless
|
+497%
|
23K
|
30s
|
|
2
|
|
Guarantee - Chaperon
AT&T Wireless
|
+267%
|
100K
|
30s
|
|
3
|
|
Samsung Blue World Pre-Order
AT&T Wireless
|
+111%
|
6MM
|
15s
|
|
4
|
|
2025 March Madness - Network: Too Connected (Proactively)
AT&T Wireless
|
+100%
|
44K
|
30s
|
|
5
|
|
Upgrade ft. Pete Davidson
Verizon Wireless
|
+59%
|
707K
|
30s
|
|
6
|
|
Guarantee - Hey Mama
AT&T Wireless
|
+53%
|
27MM
|
30s
|
|
7
|
|
Mom Life ft. Lindsay Lohan
Verizon Wireless
|
+39%
|
2MM
|
30s
|
|
8
|
|
2025 March Madness - Network: Too Connected (Proactively)
AT&T Wireless
|
+22%
|
54MM
|
30s
|
|
9
|
|
Now the Best Network ft. Billy Bob Thornton
T-Mobile Wireless
|
+21%
|
5MM
|
30s
|
|
1
|
|
Raymon - Early Pay & No Fees -
Chime Bank
|
+2085%
|
13K
|
15s
|
|
2
|
|
COI_0KN
Coinbase
|
+1271%
|
2MM
|
30s
|
|
3
|
|
Jaime, Henry, and Tatiana's Stories
National Debt Relief
|
+916%
|
16K
|
60s
|
|
4
|
|
ROC_HEE
Rocket Money
|
+860%
|
225K
|
30s
|
|
5
|
|
Annoying Subscription
Rocket Money
|
+823%
|
508K
|
30s
|
|
6
|
|
ROC_GKE
Rocket Money
|
+637%
|
4K
|
15s
|
|
7
|
|
Jayson Tatum GA Narrating the Future
SoFi
|
+498%
|
125K
|
30s
|
|
8
|
|
COI_0KQ
Coinbase
|
+418%
|
2MM
|
30s
|
|
9
|
|
Score More: Cassie V2
Intuit Credit Karma
|
+398%
|
585K
|
15s
|
|
10
|
|
Hey So
Experian
|
+350%
|
44K
|
10s
|
|
1
|
|
STA_AILH
State Farm
|
+2826%
|
4K
|
30s
|
|
2
|
|
Sweet
State Farm
|
+2297%
|
26K
|
30s
|
|
3
|
|
Bad News
State Farm
|
+744%
|
147K
|
30s
|
|
4
|
|
Check the Sunroof (Save $500)
Allstate
|
+505%
|
434K
|
30s
|
|
5
|
|
Team Building
The Zebra
|
+499%
|
32K
|
15s
|
|
6
|
|
Check the Carpet
Allstate
|
+478%
|
13K
|
30s
|
|
7
|
|
Batman vs Bateman: Two Face ft. Jason Bateman
State Farm
|
+442%
|
94K
|
30s
|
|
8
|
|
You Did it SL
State Farm
|
+435%
|
58K
|
30s
|
|
9
|
|
MED_AFTP
Medicare Benefits Helpline
|
+389%
|
15K
|
120s
|
|
10
|
|
Check the Sunroof (Save $500)
Allstate
|
+274%
|
42K
|
15s
|
|
1
|
|
Watermelon - Last Minute Getaway
VRBO
|
+865%
|
3MM
|
15s
|
|
2
|
|
SOU_VKX
Southwest Airlines
|
+233%
|
3MM
|
30s
|
|
3
|
|
Dreaming of the Big Game ft Kaley Cuoco
Priceline
|
+158%
|
64K
|
15s
|
|
4
|
|
You Should Probably Have ft. Ty Burrell - Quest Card
United Airlines
|
+144%
|
410K
|
15s
|
|
5
|
|
A Lot of Vacation
VRBO
|
+123%
|
822K
|
15s
|
|
6
|
|
SOU_VKW
Southwest Airlines
|
+53%
|
10MM
|
15s
|
|
7
|
|
Travel - The Grand Adventure
Airbnb
|
+53%
|
26MM
|
30s
|
|
8
|
|
Extra Legroom to Dance ft. Ty Burrell - Quest Card
United Airlines
|
+52%
|
606K
|
15s
|
|
9
|
|
Bringing All New Experiences - Massage
Hilton
|
+48%
|
606K
|
15s
|
|
10
|
|
Phone Outline - Pedro And Parrot
Expedia
|
+45%
|
2MM
|
15s
|
|
1
|
|
Breakfast Comes First - Fix Your Morning
McDonald's
|
+49138%
|
13K
|
15s
|
|
2
|
|
Nine Perfect Strangers Season 2
Hulu
|
+17047%
|
8K
|
4s
|
|
3
|
|
Take a Trip Through McDonaldland: Shake
McDonald's
|
+9412%
|
2K
|
15s
|
|
4
|
|
Give Us the Finger
Oura Ring
|
+7735%
|
64K
|
30s
|
|
5
|
|
Fatherly Wisdom - Wings Before You Had Teeth
Golden Corral
|
+7188%
|
38K
|
15s
|
|
6
|
|
FAB_DJI
Fabletics
|
+6135%
|
86K
|
30s
|
|
7
|
|
Always Ways to Save
McDonald's
|
+5817%
|
23K
|
15s
|
|
8
|
|
Breakfast Comes First - Visit From Mom
McDonald's
|
+5740%
|
26K
|
30s
|
|
9
|
|
Striving - It's on Prime (English)
Amazon Prime
|
+5581%
|
17K
|
15s
|
|
10
|
|
Back to School: Good Point
Amazon
|
+5059%
|
53K
|
30s
|
Women’s sports are officially a business imperative. As investment accelerates, outcomes have never been more critical. It’s not just about reaching this fast-growing audience — it’s about inspiring action, building brand affinity, and driving real business impact
Laura Grover, SVP, Head of Client Solutions at EDO.
Leagues & Events with the Most Effective Ads
We ranked women’s sports leagues and events by how effective they were for advertisers. During events at the top of the list, ads were most likely to drive consumer engagement behaviors. NCAA women’s lacrosse led the way with ads that were 25% more engaging on a per-second, per-person basis than the average women’s sports program. Other top programs include U.S. Open tennis, the NCAA Women’s Basketball Tournament, NCAA women’s gymnastics, and the WNBA Finals.
+25% more effective
+20% more effective
+19% more effective
+18% more effective
+18% more effective
Share of Investment by Category
Which categories are investing heavily in women’s sports? According to our estimated TV ad spend data, the Automotive, Pharmaceutical, and Internet & Telecom categories accounted for the largest shares of the ad world’s $244M investment in women’s sports in 2024.
-
Automotive
11%
-
Pharmaceutical
11%
-
Internet & Telecomm
10%
-
Financial Services
10%
-
Insurance
8%
-
Food & Bev
8%
-
Retail
6%
-
All Others
35%
Dig Deeper: Women's Sports
EDO Women’s Sports TV Outcomes Report 2025
TV Outcomes Report: Women’s Sports Ad Impact Spikes 56% Annually as Retailers Lead Most Effective Advertisers
She’s on Fire! WNBA Nets Major Ad Engagement Amid Women’s Sports Surge
CNBC: Ad revenue should stabilize for media companies in 2025 — if they have sports
Marketing Brew: Record WNBA Finals ratings cap off season of viewership wins
Adweek: State Farm and Disney Team Up With Caitlin Clark for New Ad
Take over the category with EDO TV data and intel
Schedule your demo and unlock the true potential of your TV advertising investments.