2025 College Football Top Ads
Discover the ads that are moving the needle in one of TV’s most valuable live sports properties. EDO’s TV outcomes data measures the ad-driven consumer engagement behaviors that are most predictive of future sales.
Automotive
Explore the season's top Automotive ads. Rankings refresh weekly — from Week 0 to the College Football Playoff National Championship.
|
Rank
|
Engagement Rate
READ AS: The ad is +X% more effective at driving consumer engagement than the average performance in its category.
|
Impressions
|
Peak
|
Change
The difference from previous week’s rank to this week.
|
||
|---|---|---|---|---|---|---|
|
1
|
|
Pacifico Clara
Pacifico Brewery
|
+219%
|
120K
|
1
|
+1
|
|
2
|
|
Turn Up Your Summer
Twisted Tea
|
+209%
|
4MM
|
2
|
+1
|
|
3
|
|
Game Day Kick Off - Play Ball
Twisted Tea
|
+149%
|
95MM
|
1
|
+1
|
|
4
|
|
Grab Life by the Claw - Laundromat
White Claw
|
+134%
|
40MM
|
4
|
+1
|
|
5
|
|
Grab Life by the Claw
White Claw
|
+123%
|
55MM
|
4
|
+1
|
|
6
|
|
Grab Life by the Claw
White Claw
|
+120%
|
72MM
|
5
|
+1
|
|
7
|
|
STE_EWN
Stella Artois
|
+112%
|
4MM
|
1
|
-6
|
|
8
|
|
Game Time
Twisted Tea
|
+99%
|
105MM
|
5
|
|
|
9
|
|
App-ocalypse
Heineken
|
+68%
|
14MM
|
8
|
+1
|
|
10
|
|
Game Day Kick Off - Stadium
Twisted Tea
|
+64%
|
93MM
|
9
|
-1
|
|
1
|
|
Hat Trick ft. Wayne Gretzky & Jennifer Coolidge
Discover
|
+165%
|
939K
|
1
|
|
|
2
|
|
Nothing Like Platinum
American Express
|
+100%
|
28MM
|
1
|
|
|
3
|
|
Savor - Cash Back Kitchen ft Samuel L. Jackson
Capital One
|
+95%
|
434K
|
2
|
|
|
4
|
|
Parachute Pants ft. Jennifer Coolidge
Discover
|
+75%
|
123MM
|
3
|
|
|
5
|
|
Cafe Spotting
Capital One
|
+56%
|
123MM
|
4
|
|
|
6
|
|
Venture X - Traveling ft. Jennifer Garner
Capital One
|
+40%
|
149MM
|
5
|
|
|
7
|
|
Venture X - Luxury Hotels ft. Jennifer Garner
Capital One
|
+27%
|
21MM
|
5
|
New
|
|
8
|
|
Venture X - Once Upon a Farm (Airport Lounge)
Capital One
|
+20%
|
95MM
|
7
|
+1
|
|
9
|
|
Superstitions ft. Carli Lloyd, Matt Leinart - Big Ten Sponsor
Discover
|
+13%
|
187MM
|
8
|
+1
|
|
10
|
|
Born to Run - Platinum Card
American Express
|
+13%
|
17MM
|
9
|
New
|
|
1
|
|
People Are Good - Squad Goals (US Soccer)
Jim Beam
|
+158%
|
1MM
|
1
|
|
|
2
|
|
Innovation ft. Ben Schwartz
Fireball Whisky
|
+29%
|
34MM
|
1
|
|
|
1
|
|
2025 Road Home SE - The Holidays Are Here ($499/Mo, $1000 Loyalty Credit on X1)
BMW
|
+981%
|
97K
|
1
|
New
|
|
2
|
|
National Sales Event: Endless Hauler (Toyota Tacoma SR5 $309/36 mo + $500 Lease Cash)
Toyota
|
+756%
|
30K
|
1
|
-1
|
|
3
|
|
The Moment (2025 Outback 0.9% APR A Lot to Love SE Offer)
Subaru
|
+568%
|
3MM
|
2
|
-1
|
|
4
|
|
Gravity - Driven ft. Timothée Chalamet
Lucid Motors Inc
|
+465%
|
8MM
|
3
|
-1
|
|
5
|
|
2025 Golden Opportunity SE - Priority
Lexus
|
+428%
|
8MM
|
4
|
-1
|
|
6
|
|
QX80 - Private Jet (Switch Up)
Infiniti
|
+331%
|
470K
|
5
|
-1
|
|
7
|
|
2026 RAM- College Football "Fight Song" ft Terry Crews (Big Horn 0% APR/60 months + No Monthly Payments for 90 Days)
RAM
|
+214%
|
2MM
|
6
|
-1
|
|
8
|
|
2025 Escalade IQ - Be Iconic (Federal EV Tax Credit)
Cadillac
|
+204%
|
2MM
|
7
|
-1
|
|
9
|
|
Palisade Hybrid - Welcome to More (Throw Mud Around) v2
Hyundai
|
+185%
|
1MM
|
8
|
-1
|
|
10
|
|
Feel Something
Lexus
|
+182%
|
40MM
|
9
|
-1
|
|
1
|
|
Hidden Valley Restaurant-Style Ranch
Hidden Valley
|
+37401%
|
311K
|
1
|
|
|
2
|
|
Hidden Valley Ranch Seasoning Dressing & Dip Mix
Hidden Valley
|
+23572%
|
593K
|
2
|
|
|
3
|
|
BlueChew Male Enhancement Supplement
Bluechew
|
+4245%
|
1MM
|
2
|
|
|
4
|
|
BlueChew Male Enhancement Supplement
Bluechew
|
+3361%
|
2MM
|
3
|
|
|
5
|
|
BlueChew Male Enhancement Supplement
Bluechew
|
+3208%
|
3MM
|
4
|
|
|
6
|
|
BlueChew Male Enhancement Supplement
Bluechew
|
+2728%
|
295K
|
6
|
New
|
|
7
|
|
SPA_BFM
Spam
|
+2228%
|
11MM
|
7
|
+2
|
|
8
|
|
BlueChew Male Enhancement Supplement
Bluechew
|
+2153%
|
2MM
|
6
|
-2
|
|
9
|
|
BlueChew Male Enhancement Supplement
Bluechew
|
+2074%
|
326K
|
7
|
-2
|
|
10
|
|
BlueChew Male Enhancement Supplement
Bluechew
|
+1859%
|
2MM
|
8
|
-2
|
|
1
|
|
Number One Doctor Recommended
Tylenol
|
+365%
|
2MM
|
1
|
|
|
2
|
|
Every Sunday Night - I Slept Great
ZzzQuil
|
+230%
|
7MM
|
1
|
|
|
3
|
|
Walgreens Flu Shot
Walgreens
|
+213%
|
514K
|
3
|
|
|
4
|
|
Relive Great Memories - Hike V3
Voltaren
|
+188%
|
46MM
|
3
|
|
|
5
|
|
Hello Neffy
Neffy
|
+149%
|
6MM
|
4
|
|
|
6
|
|
Walgreens Flu Shot
Walgreens
|
+83%
|
2MM
|
5
|
|
|
7
|
|
Children's Allegra
Allegra
|
+74%
|
2MM
|
6
|
|
|
8
|
|
NyQuil Intense Flu Multi-Symptom
NyQuil
|
+72%
|
9MM
|
7
|
|
|
9
|
|
Xyzal Allergy 24hr
Xyzal
|
+64%
|
61MM
|
8
|
|
|
10
|
|
Flonase Allergy Relief
Flonase
|
+52%
|
26MM
|
7
|
|
|
1
|
|
Steak Nuggets
Arby's
|
+305%
|
52MM
|
1
|
|
|
2
|
|
Steak Nuggets - Never Before
Arby's
|
+226%
|
94MM
|
1
|
|
|
3
|
|
Cantina Chicken Bowl ft. Davanate Adams
Taco Bell
|
+191%
|
11MM
|
1
|
|
|
4
|
|
Holiday - Christmas Cups
Starbucks
|
+181%
|
5MM
|
4
|
New
|
|
5
|
|
Fiery Flavors Menu
Marco's Pizza
|
+162%
|
19MM
|
5
|
+1
|
|
6
|
|
Whopper Wednesday $3.99
Burger King
|
+155%
|
562K
|
6
|
New
|
|
7
|
|
Steak Nuggets - Favorite Steakhouse
Arby's
|
+126%
|
125MM
|
4
|
-3
|
|
8
|
|
Take a Trip Through McDonaldland
McDonald's
|
+126%
|
23MM
|
7
|
-1
|
|
9
|
|
Cantina Chicken Burrito ft. Davante Adams
Taco Bell
|
+126%
|
18MM
|
8
|
-1
|
|
10
|
|
Monopoly Gold Edition
McDonald's
|
+126%
|
15MM
|
9
|
-1
|
|
1
|
|
Mom Life ft. Lindsay Lohan
Verizon Wireless
|
+347%
|
31MM
|
1
|
|
|
2
|
|
Mom Life ft. Lindsay Lohan
Verizon Wireless
|
+276%
|
73MM
|
2
|
|
|
3
|
|
Savings Zoe Go Grande - Jeff Worked Hard ft. Zoe Saldana and Jeff Bridges (iPhone 17 Pro)
T-Mobile Wireless
|
+240%
|
338K
|
3
|
|
|
4
|
|
Ain't Our First Rodeo (Scoreboard)
AT&T Wireless
|
+95%
|
89MM
|
4
|
|
|
5
|
|
This Old Thing - Car
Verizon Wireless
|
+83%
|
3MM
|
5
|
+1
|
|
6
|
|
Now the Best Network ft. Billy Bob Thornton
T-Mobile Wireless
|
+41%
|
132MM
|
4
|
+2
|
|
7
|
|
Now the Best Network ft. Billy Bob Thornton
T-Mobile Wireless
|
+40%
|
118MM
|
5
|
+2
|
|
8
|
|
Music...Lights ft. Zoe Saldana (Pre-Order iPhone 17 Pro Now)
T-Mobile Wireless
|
+36%
|
39MM
|
7
|
+2
|
|
9
|
|
Middle of Nowhere (T-Satellite) ft. Billy Bob Thornton
T-Mobile Wireless
|
+32%
|
4MM
|
8
|
New
|
|
10
|
|
Go Grande ft. Zoe Saldana (iPhone 17 Pro)
T-Mobile Wireless
|
+30%
|
209MM
|
7
|
New
|
|
1
|
|
Big Financial Friend - Big Bill's
Experian
|
+1174%
|
409K
|
1
|
+6
|
|
2
|
|
TRU_LLF
Truist Financial
|
+1056%
|
2MM
|
1
|
-1
|
|
3
|
|
Big Financial Friend - No Ding Decline
Experian
|
+694%
|
1MM
|
3
|
+1
|
|
4
|
|
Big Financial Friend - No Ding Decline (Cradle)
Experian
|
+689%
|
97K
|
3
|
-1
|
|
5
|
|
Intuit Credit Karma
Intuit
|
+638%
|
586K
|
5
|
|
|
6
|
|
Matt - Join the Millions
Chime Bank
|
+632%
|
197K
|
5
|
|
|
7
|
|
20 Years Until
Rocket Money
|
+459%
|
13MM
|
4
|
+2
|
|
8
|
|
Rozan - Stool
Chime Bank
|
+452%
|
154K
|
2
|
-6
|
|
9
|
|
Under The Bed
Rocket Money
|
+414%
|
720K
|
6
|
+1
|
|
10
|
|
The Talk
Navy Federal Credit Union
|
+398%
|
27MM
|
7
|
New
|
|
1
|
|
From the Logo ft. Caitlin Clark
State Farm
|
+236%
|
120K
|
1
|
|
|
2
|
|
Grandma Knows
USAA
|
+227%
|
93MM
|
2
|
+1
|
|
3
|
|
Wore This
USAA
|
+226%
|
34MM
|
2
|
-1
|
|
4
|
|
Wore This
USAA
|
+173%
|
49MM
|
4
|
|
|
5
|
|
So Much More ft. Peyton Manning, Saquon Barkley
Nationwide
|
+162%
|
221K
|
5
|
|
|
6
|
|
LiMu Emu & Doug: Golf - Stop Digging
Liberty Mutual Insurance
|
+156%
|
662K
|
6
|
|
|
7
|
|
AFL_AAV
Aflac
|
+149%
|
3MM
|
7
|
|
|
8
|
|
Check First - Bevo (College Football Sponsor)
Allstate
|
+134%
|
2MM
|
1
|
|
|
9
|
|
Play by Play NFL endcard ft. Rob Gronkowski
USAA
|
+107%
|
60MM
|
2
|
|
|
10
|
|
Rings-I-Pronounce NFL Endcard
USAA
|
+104%
|
64MM
|
5
|
New
|
|
1
|
|
Life’s a Trip - Worth It V2
Best Western
|
+1044%
|
435K
|
1
|
|
|
2
|
|
Premium Economy Seat ft Penelope Cruz
Emirates Airlines
|
+422%
|
47MM
|
2
|
|
|
3
|
|
I See It In Your Eyes
Ark Encounter
|
+418%
|
348K
|
2
|
|
|
4
|
|
SOU_VKX
Southwest Airlines
|
+286%
|
29MM
|
1
|
|
|
5
|
|
Host ft Nick Saban
VRBO
|
+143%
|
157MM
|
2
|
|
|
6
|
|
Perfect Family Trip - AI Travel Assistant
Priceline
|
+139%
|
9MM
|
5
|
|
|
7
|
|
SOU_VKW
Southwest Airlines
|
+135%
|
23MM
|
5
|
|
|
8
|
|
Stay Grounded
Airbnb
|
+126%
|
35MM
|
7
|
|
|
9
|
|
Experience More ft. Eric Stonestreet V2
Norwegian Cruise Line
|
+118%
|
17MM
|
8
|
|
|
10
|
|
Universal Hotels & Resorts
Universal Parks & Resorts
|
+93%
|
28MM
|
9
|
New
|
Last Updated: November 13, 2025
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