341 Results
Black Panther: Wakanda Forever and the TV Benefits of Sponsoring a Blockbuster Film
Black Panther: Wakanda Forever and the TV Benefits of Sponsoring a Blockbuster Film
EDO Team November 16, 2022 4 min read
Retailers ride higher sales while TV advertising spikes during busy holiday shopping season
Retailers ride higher sales while TV advertising spikes during busy holiday shopping season
EDO Team November 27, 2022 4 min read
How Disney’s holiday gambit revealed a new hope with Andor
How Disney’s holiday gambit revealed a new hope with Andor
EDO Team December 6, 2022 6 min read
EDO Names Former Paramount Pictures and 20th Century Fox Executive, Steve Siskind, as GM, Studio Analytics
EDO Names Former Paramount Pictures and 20th Century Fox Executive, Steve Siskind, as GM, Studio Analytics
EDO Team December 12, 2022 2 min read
The 2022 World Cup: a wave of engagement led by Walmart, Verizon and BMW
The 2022 World Cup: a wave of engagement led by Walmart, Verizon and BMW
EDO Team December 21, 2022 3 min read
Consumer Surveys Fall Short of Predicting Consumer Behavior
Consumer Surveys Fall Short of Predicting Consumer Behavior
EDO Team December 27, 2022 3 min read
Tailoring TV Ads to Networks: Curating the Perfect Creative Rotation
Tailoring TV Ads to Networks: Curating the Perfect Creative Rotation
EDO Team January 5, 2023 3 min read
From Apple to Oofos: See Which Brands Won the College Football Championship on ESPN
From Apple to Oofos: See Which Brands Won the College Football Championship on ESPN
EDO Team January 12, 2023 5 min read
Turning Heads with Auto Marketing: From Ads to Action with Land Rover
Turning Heads with Auto Marketing: From Ads to Action with Land Rover
EDO Team January 24, 2023 6 min read
Disney and EDO Strike Premiere Streaming Measurement Deal
Disney and EDO Strike Premiere Streaming Measurement Deal
EDO Team January 25, 2023 2 min read
The Bachelor (ABC) & Atlanta (FX) are 2022’s Top Performing Programs by Consumer Engagement
The Bachelor (ABC) & Atlanta (FX) are 2022’s Top Performing Programs by Consumer Engagement
EDO Team January 31, 2023 2 min read
EDO & NBCUniversal Team Up to Revolutionize TV Ad Measurement
EDO & NBCUniversal Team Up to Revolutionize TV Ad Measurement
EDO Team February 8, 2023 2 min read