TV Outcomes Measurement — Powered by Vertical AI
Connect Convergent TV airings and investment-grade behavioral outcomes to power better buying decisions, competitive intelligence, and real business impact.
See Who’s Winning in the NFL
EDO’s Top Ads rankings reveal the most effective brand ads across every major industry — from Auto to Wireless, and everything in between. Updated weekly with EDO's predictive TV outcomes data.
Know What Works in Basketball TV Advertising
Download EDO’s second annual Basketball TV Outcomes Report to see the brands and creatives that lit up the scoreboard — from clutch NBA moments, to the thrills of the NCAA Tournament, to the WNBA’s growing cultural prominence.
-1.png?width=300&name=HubSpot%20Landing%20Page%20Dimensions%20(3)-1.png)
Supercharge Your LLM with EDO TV Outcomes
Your AI is only as powerful as your data. Give your in-house LLMs EDO’s real-time, investment-grade TV outcomes intelligence to optimize audiences, media, and creative performance.
Programmatic TV — Now Powered by EDO Outcomes
Make smarter programmatic TV buys with EDO’s predictive outcomes — seamlessly integrated with Amazon DSP, The Trade Desk, Google DV360, and other top platforms to power smarter bidding and stronger results.
TV Outcomes Measurement — Powered by Vertical AI
Connect Convergent TV airings and investment-grade behavioral outcomes to power better buying decisions, competitive intelligence, and real business impact.
.png?width=300&name=HubSpot%20Landing%20Page%20Dimensions%20(4).png)
Upgrade Your Media Plans with Engaged Audience Planning
Optimize on audience and engagement with EDO’s Engaged Audience Planning. Interoperable with Nielsen, VideoAmp, Kantar Media, and all major planning tools. Audience + Outcomes at the click of a Button.
Predictive outcomes for a streaming-first world
EDO measures the immediate impact of Convergent TV advertising across linear and streaming, so you can prove and optimize your performance with predictive engagement signals that lead to business results.
The world’s leading brands and networks are powered by EDO
Rely on immediate behavioral signals
EDO captures the moment when consumers shift from passive perception to active intent and consideration — matching behavioral engagement signals with ad exposures on every linear network and streaming platform.
.png)
Know your competitors better than they do
Competitive TV data is delayed, and very rarely includes actual performance. EDO’s always on, syndicated data helps you understand not only what your competitors bought, but how they’re performing in real time.
Find the right message, right audience, right placement
Maximize your performance through competitive, category, historical, and predictive intelligence at your fingertips in the Ad EnGage dashboard. Make on-the-fly optimizations while your campaign is still in-flight.
Know what works in Convergent TV with the industry’s only Vertical AI-powered ad performance database
EDO’s proprietary Convergent TV ad database automatically monitors every airing across 120+ linear and streaming TV networks, harnessing the power of Vertical AI to capture metadata, creative efficacy, and media effectiveness — with unparalleled accuracy and precision. Get comprehensive insight into your ad performance — and that of your competitors.
