Our Company

EDO helps its clients thrive by enabling data-driven decisions that deliver stronger business results.

Our Intent

To empower leaders of the media profession to achieve greater business performance while also enabling creative professionals to perform their work with greater confidence.

Our Values

About Us

Our company was co-founded in 2015 by award-winning actor, filmmaker, and entrepreneur Edward Norton and PhD economist, poet, and entrepreneur Daniel Nadler.

Our headquarters are in three exciting locations: Culver City in Greater Los Angeles, the SoHo district of New York City, and SOMA in San Francisco. These three places are the springboard from which EDO’s team supports clients nationwide as they strive to generate greater value from their creative efforts and media investments.

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A Few of Our Clients

Press

Have you heard the good news?

TV is One of The Biggest Drivers of Organic Search, Kevin Krim, CEO of EDO
April 11, 2021 | Beet.TV
The most predictive signal for economic action is search and it's the gateway to all lower funnel activities, says Kevin Krim, CEO of EDO. Read more
March Madness remains a TV cash cow despite men’s tournament ratings dip
April 8, 2021 | The Athletic
Despite being the latest event to suffer TV ratings declines, the NCAA men's tournament saw its ad revenue increase over 2019. Read more
TV Advertisers Must Stop Ignoring Mid-Funnel Measurement: It’s Where the Action Is
February 25, 2021 | AdExchanger
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Kevin Krim, president and CEO at EDO. If you wanted to see that magic moment when your marketing changes hearts and minds, you’d have to be inside your customer’s head. Read more
NBA All-Star Game Happening Despite Stars' Objections
February 19, 2021 | Front Office Sports
The NBA All-Star game is a big money maker for the league and its media partners, but many star players would rather skip it. Read more
For press inquiries, please email press@edo.com

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